A RedNote rises…clout has been spilled this night.
However you is perhaps questioning, what is RedNote? As TikTok, a.ok.a. the clock app, is on the verge of a US ban (which might make it unimaginable to obtain/replace or entry from a browser, however the app would not like, self-delete out of your cellphone, BTW), TikTok customers are flocking to RedNote instead, and utilizing the hashtag #TikTokRefugees—here is why.
What’s RedNote?
RedNote is a Chinese language app referred to as Xiaohongshu, which interprets to “Little Crimson E book,” which is why Individuals have taken to calling it RedNote, per CNN. As of January 14, it’s the primary Free App on iPhone, and the image is a pink sq. with Chinese language symbols. (Is the identify a reference to Chinese language Communist Occasion founder Mao Zedong’s e book of quotations? The app itself says no.)
It was based in 2013 as China’s model of Instagram, per the outlet, and focuses on way of life content material. In line with CNET, it is extra on the Pinterest aspect of issues than the generally YouTube-y storytelling vibe of TikTok, if that is smart.
Why are TikTokers utilizing RedNote?
To place it merely: spite. It isn’t that the app’s interface or options are tremendous just like TikTok specifically, however the migration from TikTok to a different app from China appears to be a pointed effort to indicate the American authorities that it can not cease Individuals from utilizing Chinese language-owned platforms. The truth that a Chinese language firm owns TikTok’s mother or father firm ByteDance is on the coronary heart of the authorized case towards it, although information privateness is…not of nice concern to the American TikTok consumer base, it appears.
TikTok content material
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So, what’s occurring over there on the brand new app?
Apparently, cross-cultural change! Curiously, although TikTok is owned by a Chinese language firm, you’ll be able to’t use it in China, and it was constructed for a world viewers. However RedNote is stuffed with Chinese language customers, and as extra Individuals be part of the platform, the 2 communities are encountering one another in a novel method. Per CNN, some longtime RedNote customers are even serving to Individuals navigate the platform by explaining in English the way it works, whereas some Individuals are urging their fellows to, principally, not muck it up with our politics.
When will TikTok be banned?
Both January 19 (a day earlier than Trump’s inauguration)…or later, if Biden asks the court docket to postpone. Trump has additionally asked for the ban to be delayed in order that his incoming administration can “negotiate a decision” to reserve it.
In anticipation, or protest, different Chinese language-owned content material sharing apps like Lemon8, Clapper, and Flip have additionally entered the High 5 on the Free Apps chart for iPhone. Whether or not TikTok will get banned or not, it is not a nasty thought for influencers to direct their followers to different accounts, and for customers to change info (safely!) with associates they could have made on the app.
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